DECA prepares emerging leaders and entrepreneurs in marketing, finance, hospitality and management. Our organization has impacted the lives of more than ten million students, educators, school administrators and business professionals since it was founded in 1946. Their strong connection with our organization has resonated into a brand that people identify as a remarkable experience in the preparation of emerging leaders and entrepreneurs. DECA is an international student led organization with over 150,000 members in all 50 United States, Canada, Guam, Puerto Rico and Germany.
DECA is organized into two unique student divisions each with programs designed to address the learning styles, interest and focus of its members. The High School Division includes over 160,000 members in 3,200 schools. The Collegiate Division includes nearly 6,000 members in 210 colleges and universities.
DECA’s Comprehensive Learning Program
Integrates into Classroom Instruction
An integral component of classroom instruction, DECA activities provide authentic, experiential learning methods to prepare members for college and careers.
Applies Learning
DECA members put their knowledge into action through rigorous project-based activities that require creative solutions with practical outcomes.
Connects to Business
Partnerships with businesses at local and broader levels provide DECA members realistic insight into industry and promote meaningful, relevant learning.
PRomotes Competition
As in the global economy, a spark of competition drives DECA members to excel and improve their performance.
DECA Prepares the Next Generation to Be
Academically Prepares
DECA members are ambitious, high-achieving leaders equipped to conquer the challenges of their aspirations.
Community Oriented
Recognizing the benefit of service and responsibility to the community, DECA members continually impact and improve their local and broader communities.
Professionally Responsible
DECA members are poised professionals with ethics, integrity and high standards.
Experienced Leaders
DECA members are empowered through experience to provide effective leadership through goal setting, consensus building and project implementation.