Sports and Entertainment Marketing Series

Description: Students will be challenged to perform marketing and management functions and tasks related to amateur or professional sports or sporting events, entertainment or entertainment events, selling or renting of supplies and equipment (other than vehicles) used for recreational or sporting purposes, products and services related to hobbies or cultural Read more…

Sports and Entertainment Marketing Operations

Description: Sports and Entertainment Marketing includes businesses that conduct sporting and/or entertainment events Event Overview: 1-3 participants, 20 pages Event Timing: 15 minute presentation Recommended if: You have connections to a local business who would allow you to analyze their company, or are interested in market research Recommended years of Read more…

Sports and Entertainment Marketing Team Decision Making

Description: Sports and entertainment marketing includes marketing functions and tasks that can be applied in amateur or professional sports or sporting events, entertainment or entertainment events, selling or renting of supplies and equipment (other than vehicles) used for recreational or sporting purposes, products and services related to hobbies or cultural Read more…

Retail Merchandising Series

Description: Students will be challenged to perform marketing and management functions and tasks that can be applied in any retail establishment. Event Overview: 1 participant, cluster exam, 2 role-plays Event Timing: 10 minute preparation, 10 minute presentation Recommended if: You can perform marketing and merchandising functions in a retail environment Read more…

Public Relations Project

Description: The purpose of the Public Relations Project is to provide an opportunity for the chapter members to demonstrate the knowledge and skills needed in planning, organizing, implementing and evaluating a single public relations campaign conducted by the chapter. The campaign may focus on any topic or subject of interest Read more…

Professional Selling

Description: For 2018-2019 you will assume the role of a sales representative of a security services firm. A general manager of a retail store has scheduled a meeting with you because he/she is seeking a firm to provide security services for the store. The general manager wants to learn about Read more…

Principles of Marketing

Description: The business situation will use language associated with careers in Marketing Communications, Marketing Management, Marketing Research, Merchandising and Professional Selling. Event Overview: 1 participant, cluster exam, 1 role-play Event Timing: 10 minutes to prepare, 10 minutes to present Recommended if: You haven’t competed in a DECA competition before/this is Read more…

Marketing Management Team Decision Making

Description: Marketing management includes marketing and management functions and tasks that can be applied broadly in a non-retail marketing environment Event Overview: 2 participants, cluster exam, 1 role-play Event Timing: 30 minute of preparation time, 15 minute of presentation time Recommended if: you enjoy marketing in a non-retail environment Recommended Read more…

Marketing Communications Series

Description: Students will be challenged to perform marketing communications and functions and tasks that inform, persuade, or remind a target market of ideas experiences, goods or services. Event Overview: 1 participant, cluster exam, 2 role-plays Event Timing: 10 minutes of preparation Recommended if: You enjoy, or are knowledgeable in the Read more…

Learn and Earn Project

Description: The Learn and Earn Project applies entrepreneurial knowledge and skills to a single sales/service activity to be run as a real business venture. In a sense, the project is a chapter entrepreneurship project. Event Overview: 1-3 participants, 20 page paper Event Timing: 15 minute presentation time Recommended if: You Read more…